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How can I optimize a Property Website for Search Engines?

Is it possible to Optimize the Property Site for Search Engines?

The typical amount of time it takes to get a single property site spidered and indexed by the Search Engines can be anything from 1-2 months. Therefore, because the average time of a home sale is less than three months,  it’s not a good idea to base your marketing plan on hoping consumers will find your site by searching for it with keywords in Search Engines.

The most important method of promotion is the street address domain name (URL) which will connect buyers directly with the site. You should promote this in all suitable places – sign rider, your website and so on.

Having said that, when each site is created it has all the necessary TITLE and META tags necessary for it to be indexed by the search engines.

The TITLE and META tags are all automatically created using the address of the property. Take a look at the source code to see what this is for your site.

To Manually Change your TITLE and META tags

It is possible to over-ride the default settings for each of your sites. EDIT your site and look for the SEO Options Icon for your site.

This will allow you to over-ride these TAGS for your site.

Updated on February 25, 2024

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