Marketing your real estate listing, is all about getting your listing in front of Buyers
Therefore, the best way to promote your listing is to make your listing avaiable where your target buyers are going to search for homes.
Where do buyers search for homes?
More consumers search the Web for homes today, than any other source.
The vast majority of these searches are conducted via a home search portal – i.e. a specialized Website that is designed to allow consumers to search for property. – such a Realtor.com or more recently places like GOOGLE BASE and TRULIA to name two. So, its really important to have your site show up in those home-search services immediately.
Well this is the purpose of our Listings Promotion Engine. This will automatically upload your listing details to these two services (see the PROMOTION Icon in the EDIT page). We have automatic promotion to Trulia and Google Base and many others will soon follow. We can even automate making this your REALTOR.com Picture path link too.
Of course, your site will get indexed by GOOGLE and others over time and so a natural search against the address and your name will indeed produce a result in due course.
Also, links to this property site on your own website and brokers sites are important too.
The other key area for Buyers to find out about your home is the SIGN outside the house (NAR found this to be the second most valuable source of information quoted by buyers) This is why we recommend a Street Address domain name as this makes it very easy for buyers to find out about the property.
Other keywords for this article: seo, search engine, google, trulia, listings promotion